Google Adwords For Service Business Owners

Would you like someone to do all of your Google Adwords Management while you concentrate on looking after your clients? We can do that for you.

I have been managing Google Adwords campaigns since 2004 and I love it. Why? It is a marketing man’s dream. If you do it better, you generate more and more clients. That makes me happy, and my clients very happy.

I am a certified Google Partner, having passed the necessary exams and met the qualifying criteria of meeting Google’s best practice standards.

Google Adwords Partner Bristol

If you are already advertising with Google Adwords and are managing the campaign yourself, I am confident that if my team take over your Pay Per Click Google Adwords Management, we can not only reduce your Google spend but also increase the amount of traffic that is arriving at your website. Ultimately this will lead to increased leads, instructions and profits for you!

If you have never used Pay Per Click or Google Adwords to promote your business services, then you are perhaps in an even more exciting position. There are hundreds or thousands of people looking for your services every single month, but they are currently not finding you. Within one month we can change that and start generating new enquiries for your business services; how does that sound?

Who Do I Work With?

I work with any service business; from consultancy services, to coaching, accounting, architects, solicitors, or any other type of service delivery company. If you sell services, then I am confident that I can deliver you highly targeted and qualified leads for your service business. If you provide a good service, you will convert those new leads into new clients. So what are you waiting for? Enter your details below for a Google Adwords Opimisation Review to discover how to generate many more new clients with your Google Adwords spend:

Google Adwords Optimisation Review

If you already have a campaign running, let me show you how to improve it to generate more clients with less spend.
Google Adwords Optimisation Review. Click here:>>

Adwords Whitepaper

This explains where most Adwords Campaigns go wrong:
Google Adwords Whitepaper. Click here to receive your copy:>>

“Unlike a lot of other domestic construction companies, I’ve used PPC almost since it started back in the early 2000s and its proved to be be absolutely pivotal in my business – for a long time 85% of my business leads were generated through Google Adwords. Which is huge. So when people ask me why I spend money on PPC, my response is because it works. And it works really really well.

Lately though, other competitors have entered the market and they’re getting more web, online and marketing savvy. Which is outrageous – I was clearly here first. In the last year my click through rate has dropped to fairly appalling and I’m paying over £1 a click. And that hurts. I’ve also run several keyword and geographical campaigns – with no real idea if these were working or not.

It was time to ‘get with the programme’ and admit that although I’d had a good stab at PPC, I was really just tinkering. If I wanted to acheive maximum results from my budget and get the right clients to visit my website, I was going to have to bring in the experts.

Ah, Experts – everyone’s a self proclaimed expert or a guru these days aren’t they. Luckily for me Nick came highly recommended by two extremely successful and well regarded businessmen, who don’t subscribe to the notion of anyone talking what they term as ‘Guff’ aka waffle. That said, it was not without a little trepidation that I set off on the four hour journey to Nick’s Bristol offices to get myself fully up to speek on PPC.

I really needn’t have worried. I learned more in 2 hours than I had in 8 years. Firstly, Nick is a ‘nice’ guy. Which of course helps. More importantly though he is extremely focussed on delivering results for our business. For sake of equilibrium though, I must point out that his coffee is terrible.

Dare I say, domestic construction isn’t very sexy or exciting. And, to be honest, I’ve had my fair share of ‘if only we didn’t have to have customers’ days over the last 10 years. However we’ve actually got pretty good at it – growing a £1m turnover business from scratch and converting about 66% of our leads. So I know that if we get the right enquiry, we’ve a pretty good chance of gaining a customer. And as Meatlof said, two out of three aint bad.

Firstly, Nick asked me about my business and customer profile, to get a feel for what client we are trying to attract and what our sector specific circumstances are. In less than two hours I was running a new wholey focussed and targetted campaign. Measureable tests were set up and I had a clear goal to analyse the results.

Now, I’m a massive fan of testing – and trying to outperform my last Ad has become a bit of a holy grail challenge. But, being naturally impatient I’d made it way, way too complicated, running several different ads, using every keyword I could think of and not really allowing enough time to measure the results. Nick helped me really hone in on what our clients are searching for and see that ‘simple’ actually works – so we got rid of a whole bunch of keywords which were totally irrelevant to my customers – and were pushing up my PPC bill each month.

In short, the drive back on the M4 was one of the most enjoyable motorway drives I’ve ever had. Not because I’m channelling the M4 particularly – in fact the M25 race track is more to my liking – however it gave me time to digest all the things Nick had told me – about PPC and othe marketing strategies like referral programmes, direct mail, email campaigns and keeping a customer for life to name a few.

I was a bit concerned that I’d be fending for myself once I got back into the swing of the normal day to day running of the business but Nick has called me to devise new ads and give me hugely helpful suggestions for keywords. He’s kept me on track and obviously the fact that I’m getting better results every time is enormously pleasing, not to mention money saving.

I can’t recommend Nick highly enough – I’m getting targetted and relevant quality client leads, for less cost every month. And that is exactly what Nick promised to help me do. ”

Jane, Hertfordshire Construction Company

Ready To Find Out More?

To find out more about our UK Pay Per Click Management Services please call us on 01275 855525 or email info@smallbusinesssalt.co.uk.

Google Adwords Optimisation Review. Click here:>>

Adwords Whitepaper
Google Adwords Whitepaper. Click here to receive your copy:>>